Star Image.

For star image I’ll be looking at the band '30 Seconds to Mars' and 'Lordi'. I’ll be comparing the music videos and ‘This is War’ and 'Blood Red Sandman'. I will be comparing the both videos in relation to who gets most screen time in videos and why.

‘This is War’ is a video about Jared Leto as a soldier in war. He is the main actor in the music video, there are others acting as other soldiers but the focus isn’t put on them. Jared Leto is a former actor and model so it’s no surprise the screen time goes in his favour. They take advantage of Jared Leto’s sex appeal by using a lot of close ups of Jared Leto in action. They show him in clips shooting as what we presume are terrorists. By showing the bravery and manhood of Jared they are enticing the younger female audience to purchase/watch the video. During this video Jared gets about 30% of screen time, which is a great amount of time. With the good looks and acting skills Leto posses due to his past careers, they producer of the video felt no need to hire a lot of actors to play the roles that Leto could.

‘Blood Red Sandman’ is done by the band 'Lordi'. The screen time is shared between all the band members but not because of the same reasons '30 Seconds to Mars' had. 'Lordi' are guys dressed up in monstrous suits much like the band 'Slipknot'. In the video 'Blood Red Sandman', the meta narrative is about a girl stuck in this haunted house and there are monsters trying to kill her. In this case the Monsters are the band. The band are shown about 45% of the time due to them in the performance aspect and all members acting as main characters in the video. The time split between the monsters is fairly equal to show all the monsters. They have done this because as each band member is essentially a character, the fans will naturally pick a favorite character (band member). This way by showing all in the music video, it keeps everyone happy. The song 'Blood Red Sandman' is about supposedly the greatest demon/monster that there has been and he's being summoned or is coming back from somewhere once again to murder/haunt earth. By having all the band members in this video it could fit in with the lyrics that these demons (the band/followers of the 'blood red sandman'), are haunting this girl and bringing back the message that the 'blood red sandman' is coming back. Therefore by having all band members it shows the greatness of this demon they're singing about.